Job Description Sr. Manager Digital Ad Sales Operations:
To Make an Impact you will manage operationalizing advanced digital, and cross-screen targeted advertising product opportunities from initiation through delivery.
This position will be responsible for matching digital ad sales business needs with internal and 3rd Party ad insertion, measurement, and reporting capabilities.
The role is responsible for meeting the project requirements by applying project management skills, tools, and techniques to manage the project scope, quality, schedule, budget, resources, and risk.
You will coordinate across multiple internal teams for analytics, ad sales planning, and product marketing to evaluate, operationalize, train and launch the future of AT&T AdWorks targeted cross-screen product opportunities.
Responsibilities: Primary POC on targeted cross-screen projects, project manage implementations of all new product/feature rollouts, drive product evolution and improvement to support and enhance the Ad Sales business.
Liaison with AT&T AdWorks Product team, liaison with internal and vendor contacts to further define system requirements and process for optimal revenue potential.
You'll work with the Product team to understand all aspects of program partner onboarding (and maintenance activities) within Freewheel system, Provide training to Sales Planning, and Ad Ops Support groups, work closely with Sales Planning to ensure proper execution and stewardship of campaigns.
You'll create system requirements for new enhancements, review vendor and internal functional spec/design docs, partner with Digital Sales Planning, Business Analytics, Research, Broadcast Operations, IT, and Engineering teams